Without the right financial professionals, companies can struggle needlessly. Many good businesses go through tough times, and even go out of business, because cash flow wasn’t properly projected and managed. Business owners who don’t have the proper support and assistance when they review financial results are unable to see if any operational changes would help. A savvy controller or chief financial officer can help you decide if changes in pricing, product line, capacity or sales channels make your business more profitable. This article by David Rudofsky, from the May/June 2006 issue of “New York Enterprise Report” gives advice on how to build a winning finance/accounting team.